Privacy Policy

Last updated January 29, 2019

We at ditto have created this privacy policy because we recognize that it matters to you how we collect and use the data you provide to us. This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from heyditto.com (the “Website”).

DESCRIPTION OF USERS AND ACCEPTANCE OF TERMS

This Privacy Policy applies to visitors to the Website, who view only publicly-available content (“Visitors”), and customers who have purchased a Subscription to our Services (“Customers”).

By visiting our Website, Visitors are agreeing to the terms of this Privacy Policy and the accompanying Terms of Use. By purchasing a Subscription, each Customer is agreeing to the terms of this Privacy Policy and the accompanying Terms of Use.

PERSONAL INFORMATION WE COLLECT

In the course of operating the Website, and the Services, ditto will collect (and/or receive) the following types of information. You authorize us to collect and/or receive such information.

Personal Information:

In order for us to help you build your customized formula, you may be asked to provide us with personal information about yourself, such as your first name, e-mail address, gender, age and zipcode. If you would like to purchase a subscription to our Services, you will be required to provide us with additional personal information about yourself, such as your name and shipping address. All information that we receive under this section is collectively called “Personal Information.” We do not collect any Personal Information from Visitors when they use the Website, unless they provide such information voluntarily.

Blood Sampling Information:

To provide our service to you, you will be asked to perform the Snapshot Kit blood testing. Once you obtain a blood sample and perform the test, this is shipped back to our third-party laboratory. The blood sample is provided a unique number that identifies you to us, but not to our third-party laboratory. The results of your analysis will be used and disclosed consistent with this Privacy Policy. Your blood sample will be destroyed after the laboratory completes its work, unless the laboratory’s legal and regulatory requirements require it to maintain physical samples.

Billing Information:

To purchase a Subscription to our Services, you will be required to provide certain information in addition to the Personal Information noted above. Such information may include a credit card number, expiration date, billing zipcode, activation code, and similar information (collectively, the “Billing Information). Such Billing Information will be collected and processed by our Third Party Payment Vendor pursuant to the terms and conditions of their privacy policies and terms of use.

Order Information:

When Customers place an order for a Snapshot Kit and custom vitamin, we will also collect and/or receive certain information, including but not limited to, the ingredients in their custom formula and the report generated from their SnapShot Kit. While your report is being generated, your customer ID is a randomly assigned to protect your information and identity. All traffic is encrypted via https and your upload is retained in a well protected and encrypted location.

Device Information:

When you visit the Website, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Website, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Website, and information about how you interact with the Website. We refer to this automatically-collected information as “Device Information.” Such Device Information may include:

  • IP address, time zone.
  • “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies, and how to disable cookies, visit https://www.allaboutcookies.org.
  • “Log files” track actions occurring on the Website, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
  • “Web beacons,” “tags,” and “pixels” are electronic files used to record information about how you browse the Website.

When we talk about “Personal Information” in this Privacy Policy, we are talking both about Device Information and Order Information.

HOW DO WE USE/ SHARE YOUR PERSONAL INFORMATION?

We use the Order Information that we collect generally to fulfill any orders placed through the Website (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). You authorize us to use the Personal Information, Blood Sampling Information, Order Information and the Device Information (collectively, the “Information”) to provide and improve the Website and the Services; to solicit your feedback; and to inform you about our products and services and those of our promotional partners. Additionally, we use this Order Information to:

  • Communicate with you;
  • Screen our orders for potential risk or fraud; and
  • When in line with the preferences you have shared with us, provide you with information or advertising relating to our products or services.

We use the Device Information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our Website (for example, by generating analytics about how our customers browse and interact with the Website, and to assess the success of our marketing and advertising campaigns).

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Stripe as our 3rd party payment processor. We also use Google Analytics to help us understand how our customers use the Website--you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.

Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

We do not:

  • Share customer data with any public databases.
  • We will not provide any person’s data (genetic or non-genetic) to an insurance company or employer.
  • Provide information to law enforcement or regulatory authorities unless required by law to comply with a valid court order, subpoena, or search warrant for genetic or Personal Information.

You can opt out of targeted advertising at the following locations:

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.

HOW WE PROTECT YOUR INFORMATION

We take reasonable steps to protect the Information from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. Please understand, however, that no security system is impenetrable. We follow generally accepted industry standards to protect the Information submitted to us, both during transmission and once we receive it. However, we cannot guarantee the security of our databases, nor can we guarantee that the information you supply will not be intercepted while being transmitted to and from us over the Internet. In particular, e-mail sent to or from the Platform may not be secure, and you should therefore take special care in deciding what information you send to us via email.

EXTERNAL WEBSITES

The Website and the Services may contain links to External Sites. ditto has no control over the privacy practices or the content of these External Sites. As such, we are not responsible for the content or the privacy policies of those External Sites. You should check the applicable third-party privacy policy and terms of use when visiting any other websites.

CHILDREN

We do not knowingly collect Personal Information from children under the age of 13. If you are under 13, please do not give us any Personal Information. We encourage parents and legal guardians to monitor their children’s Internet usage and to help enforce our Privacy Policy by instructing their children to never provide us Personal Information without their permission. If you have reason to believe that a child under the age of 13 has provided Personal Information to us, please contact us, and we will endeavor to delete that information from our databases.

DO NOT TRACK

Please note that we do not alter our Website’s data collection and use practices when we see a Do Not Track signal from your browser.

DATA RETENTION

When you place an order through the Website, we will maintain your Order Information for our records unless and until you ask us to delete this information. If you wish to cancel your account or request that we no longer use your information to provide you services, please contact us. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

CHANGES TO THIS PRIVACY POLICY

This Privacy Policy is effective as of the date stated at the top of this Privacy Policy. We may change this Privacy Policy from time to time. Any such changes will be posted on the Website. If we make any material changes, we will notify you by email (sent to the email address specified in your account) prior to the changes becoming effective. By accessing the Website and/or using the Services after we make any such changes to this Privacy Policy, you are deemed to have accepted such changes. Please be aware that, to the extent permitted by applicable law, our use of the Information is governed by the Privacy Policy in effect at the time we collect the Information. Please refer back to this Privacy Policy on a regular basis.

CONTACT US

For more information about our privacy practices, if you have questions, or if you would like to make a complaint, please contact us by email at support@heyditto.com with “Privacy Policy” in the subject line.